Your Ultimate Guide to Choosing Color Label Printers


Purchasing a color label printer is a big decision that will impact your business for years to come. It is crucial to do your research and find the perfect model to suit your needs.

The Epson ColorWorks C7500 is a high-quality label printer with many useful features. However, its high price tag and limited maximum label width may be prohibitive for small businesses.

1. Print Quality

The label printer you choose to use will have a big impact on your company’s brand image and product packaging. This is why it’s important to do your research and find a model that offers high print quality with a variety of options for sizes and layouts.

You should also consider the printer’s print resolution, which is measured in dots per inch (dpi). Higher dpi ratings generally produce crisper images.

Another factor to consider is the number of labels it can churn out in a minute or second. Some thermal printers will list this information in their product descriptions. The faster a label printer can print, the more efficient it will be.

If you’re looking for a low-cost option, look for a label printer that uses Zero Ink technology or ZINK. This means the required colors already exist inside special paper or sticker refills before entering the printer, and heat activates them. This helps reduce printing costs, inventory, and maintenance for the user. Moreover, it makes the printing process easy for users who aren’t skilled with traditional ink or toner-based printers.

2. Speed

Whether you’re printing price tags, stickers or cards, you want your labels to come out as quickly and reliably as possible. Fortunately, there are plenty of options for you to find a label printer that will meet your needs while staying within your budget.

The speed of a label printer can be measured in terms of how many labels it can print per minute or second. This information is typically listed in the product description, and it’s important to consider how fast you need your labels to be printed to avoid waste and delays.

While the Afinia L301 offers a number of useful features for small businesses, its slow print speed makes it less attractive than other options. If you’re looking for a label printer with an exceptional print quality but an affordable price tag, we recommend considering the Primera LX500. This industrial label printer uses Memjet technology to churn out full-color labels at high speeds while remaining efficient and cost-effective. It also provides a wide range of label sizes and works with the user-friendly Munbyn Print APP to streamline your workflows.

3. Cost

When shopping for a label printer, look at the print quality and speed to determine whether it’s suitable for your needs. You’ll also want to ensure that the printer will work with your chosen tape or labels. Look for a higher resolution (measured in dots per inch or dpi) to help you produce clearer text.

Consider how many labels you’ll be printing each month to avoid being overstocked and wasting money. Some labels require special requirements, like FDA regulations or nutritional facts, and you’ll need to know if your chosen label printer will meet these standards.

Investing in a label printer is a smart way to take more control over your shipping process and cut down on the costs of storing and managing pre-printed labels. Contact a Vivid Data team member today to learn more about our color label printers and discover how they can save your business time and money.

4. Compatibility

Ensure that your label printers are compatible with your existing technology stack, including your label design software and the operating system your team uses. This extends your hardware lifespan and avoids expensive, time-consuming upgrades.

Additionally, opt for a label printer that utilizes cost-effective consumables to reduce your ongoing operating costs and improve your bottom line. This enables you to enjoy a higher return on investment and a greater competitive advantage in your industry.

If your labels have graphical elements or small text, consider purchasing a printer that prints at high DPI (dots per inch). This allows you to print vibrant colors and sharp images. Similarly, if your labels don’t contain any graphics, you can save on operating expenses by buying a lower-DPI printer. Lastly, look for label printers that provide multiple connectivity options to allow you to print from various devices and locations. This is essential for ensuring operational efficiency and scalability in your business. A robust warranty and responsive customer support are also valuable features to look out for when making your purchase.

5. Warranty

As a high-impact business investment, the right color label printer will help you streamline operations and enhance brand presentation. This multifaceted consideration requires careful weighing of nuanced features and compatibility requirements. A haphazard purchase can result in costly operating costs, hiccups in productivity, and even a complete halt to production.

While figuring out the cost of a label printer, don’t forget to consider other recurring costs such as maintenance fees, printing consumables, and space requirements. Opt for a model that has lower recurring costs without compromising on print quality to ensure long-term operational viability.

Epson’s line of commercial-grade color label printers includes the first printer designed as a color upgrade to black-and-white thermal transfer printers1. These robust devices are engineered for mission-critical applications, speed through labels at up to 4″ per second2, and support a variety of connectivity options including USB, Ethernet, and Wi-Fi. Moreover, they are compatible with popular label software and workflows such as ZPL II and SAP, to allow for seamless integration. Lastly, they feature a streamlined setup process and easy-to-use software, making them ideal for businesses that need to produce high volumes of on-demand labels quickly.

Author: sonal gupta

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